United Airlines CEO stands by employees as brand strategists weigh in on controversy

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For United Airlines, the handling of the fallout from United Express Flight 3411 will be a make-or-break moment for the iconic airline brand, according to brand strategists who have been quick to assess the situation. The manhandling and ultimate removal of a passenger from United Express Flight 3411 on April 9 has turned into a fast-moving horror story — even as more surprising details continue to come to light almost by the minute. Let’s start with one of the most shocking late-breaking revelations. The…


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Houston News & Search

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